MINAT MASYARAKAT MEMILIH PEMBIAYAAN DI PNM MEKAR SYARIAH CABANG KRONJO KABUPATEN TANGERANG MENURUT PERSPEKTIF EKONOMI ISLAM
DOI:
https://doi.org/10.61136/a8r7zc74Keywords:
Interests, Community, Financing, PNM Mekar SyariahAbstract
Many people in Kronjo Tangerang Regency, have
become customers at PNM Mekar Syariah as an effort to increase
their business capital. This is evidenced by the increasing number
of customers of PNM Mekar Syariah Branch Kronjo Tangerang
Regency from year to year. The purpose of this study is to find out
the factors that influence public interest in choosing financing at
PNM Mekar Syariah. The method used in this research is
descriptive qualitative research. The data sources used are
primary data sources and secondary data sources. The data was
obtained using the triangulation technique of data sources, by
combining data collection with observation techniques, structured
interviews and documentation. The results of this study indicate
that the public's view of financing at PNM Mekar Syariah Kronjo
Branch, Tangerang Regency is good and helps people who need
capital to run their business or want to open a business but do not
have capital. PNM Mekar Syariah Branch Kronjo in its financing
system uses sharia principles and has three contracts used, namely
wadi'ah contracts, wakalah contracts and murabahah contracts.
The factors that influence people's interest in choosing financing
are the need factor, religiosity factor, social class factor and service
quality.
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